LuxuryID by NOIR TAKUMI Concept Demo
Painted portrait of Samir Haddad, a fictional Dubai real-estate president created for this concept demo

The President's Page

Samir
Haddad

Est. 2007 · Dubai

Founder, Meridian Estates

Palm Jumeirah, Dubai — United Arab Emirates

For eighteen years I have helped families and investors buy the homes Dubai whispers about first — quietly, precisely, and always off the front page.

One tap from the card in your hand to everything about me — no app, no sign-up.

Profile

The man behind Meridian

Samir Haddad arrived in Dubai in 2007 with a degree in finance, two suits, and a conviction that this city would become the world's address of record. He spent his first years in off-plan sales, learning the market street by street — and learning that in luxury real estate, trust is the only currency that never devalues.

In 2014 he founded Meridian Estates from a two-desk office in Jumeirah, representing a small circle of families who valued discretion over noise. Today Meridian advises on some of the Palm's most significant private transactions, and Samir still personally reviews every mandate the house accepts.

He serves on the advisory board of the Dubai Property Council, supports housing charities across the Emirates, and collects contemporary calligraphy. He lives on the Palm with his family.

“Luxury is not what you own. It is how precisely you keep your word.”

— S. Haddad

AED 2.8B+

Career sales volume

480+

Villas & penthouses placed

18 yrs

In Dubai real estate

3

Languages — AR · EN · FR

Ventures

The houses he leads

Every business Samir leads or owns, on one page — the way a counterpart checks a president before the first meeting.

Painted illustration of a modern Palm Jumeirah villa at dusk, warm light in the windows and an infinity pool

Founder · Est. 2014

Meridian Estates

A private brokerage for Dubai's signature addresses — Palm Jumeirah, Emirates Hills, District One. Twelve advisors, no listings shouted, every mandate by referral.

Jumeirah Beach Road, Dubai

Director · Est. 2021

Meridian Private

An invitation-only advisory for off-market acquisitions and quiet disposals. Family offices and principals only; introductions through existing clients.

By invitation · Dubai & London

Principal · Est. 2018

Haddad Family Office

Long-horizon investments in hospitality and proptech across the Gulf, alongside the family's housing and education philanthropy in the Emirates.

DIFC, Dubai

Career

Eighteen years, one city

2025

Appointed to the Dubai Property Council advisory board

Advises on transparency standards for luxury brokerage across the Emirate.

2021

Launches Meridian Private

The off-market advisory arm opens, serving family offices by invitation only.

2019

Meridian's Palm Jumeirah gallery opens

A private viewing gallery replaces the traditional brokerage office.

2014

Founds Meridian Estates

Starts with two desks in Jumeirah and a client list built entirely on referrals.

2011

Director of Private Clients, Harbour & Grey

Leads the luxury desk of a regional brokerage through the post-crisis recovery.

2007

Arrives in Dubai

Begins in off-plan sales, learning the city street by street.

Connect

Every channel, one page

All of his public profiles and direct lines — kept current by the studio, so the card you received never goes stale.

WhatsApp · Private Line

+971 50 214 8890

Written enquiries only — replied to personally, in writing.

Email · Office of the Founder

samir@meridian-estates.ae

For mandates, introductions and speaking invitations.

Office

Meridian Gallery, Jumeirah Beach Road

Dubai, United Arab Emirates — visits by appointment.

The Card

Paper is handed over. This stays.

  • Tap, and this page opens. An optional black-metal NFC card — or a printed QR — carries the page. No app for the person receiving it.

  • Always current. A new title, a new venture, a new number — updated once, correct on every card already in circulation.

  • Yours entirely. Built only from information you provide and approve. Nothing added, nothing embellished.

LuxuryID — Private Line

Commission your own President's Page

LuxuryID is NOIR TAKUMI's private line: a president's personal page, designed and built in Japan to the same standard as our Signature websites — quoted in full, in writing, before work begins.

Every page is built solely from the career details and links its owner provides. This demonstration uses a fictional president.

LuxuryID page — design & buildAED 14,800
Care & updatesAED 3,500 /month
Black-metal NFC cardOptional

Care & updates — included

  • Career and venture updates, written request only
  • New social accounts and links added for you
  • Photo and profile refreshes
  • Hosting, domain and security handled
  • Links checked and kept working
Enquire at NOIR TAKUMI